Do you want to write an informational blog but don’t know how to start?
Don’t worry!
This easy guide will help you understand what to write, how to write, and how to make your blog post useful and readable for others.
Let’s learn step by step.
What is an Informational Blog?
An informational blog is a blog that gives helpful information on a topic.
It is written to teach, explain, or guide the reader.
Example topics:
- How to cook rice
- What is global warming
- Benefits of daily walking
- How to open a bank account
The purpose is to share knowledge, not to sell anything.
Steps to Write an Informational Blog
Follow these simple steps to write a good informational blog:
1. Choose a Topic
- Pick a topic that people want to read.
- Make sure the topic is clear and specific.
- Use tools like Google Trends or AnswerThePublic for ideas.
💡 Example:
Instead of writing “Health Tips,” write “10 Daily Habits for Better Sleep.”
2. Do Proper Research
- Read from trusted websites, books, or articles.
- Note down the main points and facts.
- Never copy-paste. Always use your own words.
3. Write a Catchy Title
Your title should:
- Be clear and short
- Tell what the blog is about
- Use keywords for SEO
💡 Example:
“Easy Steps to Start a Vegetable Garden at Home”
4. Write an Engaging Introduction
In the intro:
- Tell the reader what they will learn
- Keep it short and interesting
- Use friendly tone
💡 Tip: Ask a question or share a quick fact.
5. Create Clear Headings
Break your blog into parts using:
- Headings (H2, H3)
- Bullet points
- Short paragraphs
✅ This helps the reader read faster and easier.
6. Give Useful Information
In the main part of the blog:
- Share helpful tips, steps, or facts
- Explain in simple words
- Stay on the topic
- Use examples and real-life ideas
7. Use Simple Words and Tone
Always write like you’re talking to a friend.
Avoid:
- Long difficult words
- Complicated sentences
Use:
- Clear, short, and friendly tone
- Easy grammar and vocabulary
8. Add SEO Keywords Naturally
- Use relevant keywords in your title, headings, and content
- But don’t repeat too much
- Place them naturally in the text
💡 Example: If your topic is “How to Write a Blog,” use this phrase 3–5 times.
9. Include Images or Tables
- Use a few images, infographics, or tables
- Make sure they are copyright-free or created by you
- Add alt text for SEO
10. End with a Summary or Conclusion
Wrap up the article by:
- Giving a quick recap
- Sharing final thoughts or advice
- Asking the reader to comment or share
Bonus Tips to Make It Better
- Use bullet points for lists
- Write short paragraphs (2–3 lines)
- Use bold or italic for key words
- Add a FAQs section if possible
- Add internal links to other blogs on your site
- Use a featured image with the title
Why SEO is Important for Blogs?
SEO (Search Engine Optimization) helps your blog appear in Google search.
When your blog is optimized, more people will find and read it.
Main SEO points:
- Use keywords smartly
- Add meta description
- Write unique content
- Use alt text in images
- Make the blog mobile-friendly
Quick Checklist Before Publishing
| Task | Done (✔️) |
|---|---|
| Clear and catchy title | |
| Easy introduction | |
| Proper research | |
| Helpful and relevant content | |
| Short paragraphs | |
| SEO keywords used | |
| Bullet points and headings | |
| Images with alt text | |
| Summary or conclusion | |
| Proofread and grammar check |
If you liked this post, share it with your friends or write your first blog today!
